Monday Morning Sportswriter
Well-Known Member
- Joined
- Oct 29, 2005
- Messages
- 1,838
So the wife and I run this seasonal business up in the middle of nowhere. We're open weekends for June and everyday in July and August. About 75 days, once you factor in rain outs and stuff.
It's a little place that grosses about $25,000 a season. We make a whopping $1.25 off every adult that walks in here, and we break even on the kids. We basically charge only what we need to. Charge more, and people won't come. Charge less, and our $600/month electric bill won't get paid.
Here's the important point: Our average cash register ringup is about $6.
So why is it that people express shock when we tell them we don't accept credit cards? The last four customers, in fact, have pulled out their Amex cards and been completely aghast that I couldn't swipe their plastic. One even tried to bargain with me. "Isn't there something you can do?" he asked. Geez, like what? Open a PalPal account?
Fact is, credit cards are expensive, starting with the equipment, the banking fees, and the credit card companies' take on top of that. And it's another level of hassle to deal with. And between Mother Nature knocking down our trees and washing out our landscaping in a storm on Friday, I've got enough problems. Not to mention half of what we sell here is $1.50.
But I keep getting crap. One customer whined he drove an hour to come here, yet he ultimately fished a fistful of $20s from his pocket. Another said they drove here for vacation from Alabama and didn't have any cash. And I'm thinking, geez, you drive 800 miles without a penny? He's out looking for an ATM right now. Another said he was staying in the campgrounds and bring any with him. Well, idiot, the campground doesn't take credit cards, either. (It doesn't help that the closest ATM is about three miles away.)
I admit, I use my Amex at McD's and Starbucks. I use it when I can and earn the points. But I don't flip out when the driving range tells me that I have to pay cash for my $6 bucket of balls.
Am I way off here?
It's a little place that grosses about $25,000 a season. We make a whopping $1.25 off every adult that walks in here, and we break even on the kids. We basically charge only what we need to. Charge more, and people won't come. Charge less, and our $600/month electric bill won't get paid.
Here's the important point: Our average cash register ringup is about $6.
So why is it that people express shock when we tell them we don't accept credit cards? The last four customers, in fact, have pulled out their Amex cards and been completely aghast that I couldn't swipe their plastic. One even tried to bargain with me. "Isn't there something you can do?" he asked. Geez, like what? Open a PalPal account?
Fact is, credit cards are expensive, starting with the equipment, the banking fees, and the credit card companies' take on top of that. And it's another level of hassle to deal with. And between Mother Nature knocking down our trees and washing out our landscaping in a storm on Friday, I've got enough problems. Not to mention half of what we sell here is $1.50.
But I keep getting crap. One customer whined he drove an hour to come here, yet he ultimately fished a fistful of $20s from his pocket. Another said they drove here for vacation from Alabama and didn't have any cash. And I'm thinking, geez, you drive 800 miles without a penny? He's out looking for an ATM right now. Another said he was staying in the campgrounds and bring any with him. Well, idiot, the campground doesn't take credit cards, either. (It doesn't help that the closest ATM is about three miles away.)
I admit, I use my Amex at McD's and Starbucks. I use it when I can and earn the points. But I don't flip out when the driving range tells me that I have to pay cash for my $6 bucket of balls.
Am I way off here?