BIRMINGHAM, Ala.--(BUSINESS WIRE)--Nov. 16, 2006--Papajohns.com, the popular online ordering site of Papa John’s Pizza (NASDAQ: PZZA), has entered into a multi-year agreement as the title sponsor of the newly created Papajohns.com Bowl in Birmingham, Ala., ESPN Regional Television announced today.
The inaugural Papajohns.com Bowl, an ERT owned and operated event, will be played Dec. 23 at Birmingham’s Legion Field and will be televised by ESPN2 at 12 p.m. CT. The annual game will match a team from Conference USA against a bowl-eligible team from the BIG EAST Conference.