USA Today and The Tennessean to hire "video-forward reporter" to cover Taylor Swift

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A look into the future for whoever gets this gig.
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This whole Kelce thing feels orchestrated by T-Swift and her camp...a good way for her to continue to be seen. To be fair, if T-Swift somehow decided she wanted to date a schlebby married sportswriter, I'd go along with it.
 
This whole Kelce thing feels orchestrated by T-Swift and her camp...a good way for her to continue to be seen. To be fair, if T-Swift somehow decided she wanted to date a schlebby married sportswriter, I'd go along with it.

Ms. Swift has three songs in Billboard's top 40, five albums in the top 30, and sells out more stadia than the NFL. I think she'd be able to manage without the extra spotlight.
 
The impact Swift's attendance has had on the NFL is insane. Ratings, merch, and just about every other quantifiable metric have taken an uptick since Swift showed up at the game.

I'd argue a Taylor Swift reporter is more valuable to a news outlet than covering all but a handful of NFL teams.
 
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In cost vs benefit terms, it might have paid off more that the NFLs international outreach games. We’ll see if it can be sustained. (No pressure, Kelce)
 
"This is how we save local journalism"

Don't pay attention to the 200 ways "we save local journalism" that has flopped in the last 25 years at Gannett. This one REALLY is how ...

****ing imbeciles.
 
Wanna bet that 99.9% of the applicants are under the mistaken (or misguided) impression that they're gonna be able to hang out with Swift/Beyonce? :D
Much like folks would ask me when I started at the Podunk Weekly Fishwrap "Do you get to cover the 49ers," not understanding Friday night football was the biggest thing on my beat.
 
I think we've probably had dedicated reporters traveling with superstar entertainers since Sarah Bernhardt's first US tour.

1880.
 
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