MileHigh said:
Could have been the OC Register of the IE had they done it right after MediaNews took over San Bernardino in 1999, but they didn't.
Well, not sure what they could have done better. They kicked the Sun's ass for years after Singleton took over -- helps when you've got 4x the staff size, of course.
Their forays north and west might have made sense from a business perspective, but not from a readership or journalism perspective. You can't be king of two different markets, and "the IE" is not one single entity -- Riverside and San Bernardino counties just don't have enough in common. How can you effectively cover Palm Springs and Big Bear and Corona all at the same time?
The P-E's jump-the-shark moment, in my mind, was when they had Cal State SB men's basketball completely blown up on the cover for the D-2 Final Four a couple years ago. Barely enough people in San Berdoo care about the Coyotes, let alone in Riverside County, to warrant that type of coverage.