Perry White
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- Nov 8, 2002
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http://abcnews.go.com/Business/story?id=3945773&page=1
Act fast and you too can cash in on the "MILF" promotion.
The fire sale by Fort Lauderdale, Fla.-based Spirit Airlines promises "Many Islands, Low Fares" deals as low as $9 for future travel dates between Fort Lauderdale and the Bahamas.
...
It's impossible to know exactly what percentage of Americans are familiar with the slang acronym, but Spirit Airlines maintains that the executive who authorized the MILF promotion did not know the connection.
"Not at all," Juan Arbelaez, the director of communications for the company's Latin American market, told ABC News when asked whether the airline was aware of the racy implications. "We started receiving some e-mails today."
Arbelaez said that Spirit's senior vice president of pricing is a British citizen who was unfamiliar with the MILF terminology and that the airline is not trying to offend customers.
Suspicious? Do you see a hidden image?
Act fast and you too can cash in on the "MILF" promotion.
The fire sale by Fort Lauderdale, Fla.-based Spirit Airlines promises "Many Islands, Low Fares" deals as low as $9 for future travel dates between Fort Lauderdale and the Bahamas.
...
It's impossible to know exactly what percentage of Americans are familiar with the slang acronym, but Spirit Airlines maintains that the executive who authorized the MILF promotion did not know the connection.
"Not at all," Juan Arbelaez, the director of communications for the company's Latin American market, told ABC News when asked whether the airline was aware of the racy implications. "We started receiving some e-mails today."
Arbelaez said that Spirit's senior vice president of pricing is a British citizen who was unfamiliar with the MILF terminology and that the airline is not trying to offend customers.
Suspicious? Do you see a hidden image?
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