Miami Herald: Congratualtions Heat!

Sports Journalists Forum – Media, Newsroom & Reporting Talk

Help Support Sports Journalists Forum:

Baron Scicluna

Well-Known Member
Joined
Sep 1, 2007
Messages
44,885
An ad for Macy's ran in Monday's Miami Herald, congratulating the Heat on winning the NBA title, and notifying readers where can pick up their Heat championship gear.

http://blogs.miaminewtimes.com/riptide/2011/06/miami_herald_runs_macys_ad_con.php

Of course, they lost. And worse, had the Heat won last night, the series would only have been 3-3.

Stupid, foolish, and shameful.

EDIT: Said the poster who mis-typed Congratulations!
 
Congratulations Miami Herald! You did it again!

Signed,
1998 Minnesota Vikings Super Bowl Participants
 
As an Amazon Associate we earn from qualifying purchases. Product prices and availability are accurate as of the date/time indicated and are subject to change.
bumpy mcgee said:
This was obviously the third world addition, since they'll be getting all the Heat championship gear.

You know, it's funny you mention that, because the Herald DID do something called the Clipper that went to South America and such. Frank Ridgeway or somebody would know more about whether that's still the case.
 
Apropos nothing, but something I've long wondered. Whether it's the NBA Finals, Super Bowl, World Series or whatever, gear is produced proclaiming two different teams as the champions. When the one team loses, who swallows the cost of producing and shipping the now-inaccurate championship material? Is it the manufacturer, the team or someone else?
 
The cost is minimal, because they only pre-produce enough to get them through the first day and to have enough to show in the ads.

I read somewhere that the two years where they lost the most money on pre-produced championship garb was when the Packers lost to the Broncos and when the Patriots lost to the Giants.
 
SF_Express said:
bumpy mcgee said:
This was obviously the third world addition, since they'll be getting all the Heat championship gear.

You know, it's funny you mention that, because the Herald DID do something called the Clipper that went to South America and such. Frank Ridgeway or somebody would know more about whether that's still the case.

The Clipper is long gone, even before I got to 1HP in the early 2000s.

I stand corrected. The Clipper did go away but then it came back and lasted until a couple of years ago, but it was done separate from the main sports desk.
 
The cost is minimal, because they only pre-produce enough to get them through the first day and to have enough to show in the ads.

The Providence TV stations, whenever a Boston team wins a championship, always have a live shot on the 11 o'clock news from some shop printing up shirts that had employees at the ready.
 
sporting_guista said:
SF_Express said:
Mizzougrad96 said:
sporting_guista said:
Someone ran the wrong ad obviously.

Nothing gets past you...

This was my analysis as well.
And again, just why this place sucks sometimes. Why am I Capt. Obvious, and the original poster is not?

Um, maybe because there should have been someone at the Herald to make sure that this doesn't happen?

And like I said, it's doubly worse, because it wasn't even a Game 7.

And it's not like it's some little 2x2 ad that has a typo in it. There should have been more than one set of eyes looking at the page.
 
Correction is up:

http://www.miamiherald.com/2011/06/13/2264562/corrections-clarifications.html
 
murphyc said:
Apropos nothing, but something I've long wondered. Whether it's the NBA Finals, Super Bowl, World Series or whatever, gear is produced proclaiming two different teams as the champions. When the one team loses, who swallows the cost of producing and shipping the now-inaccurate championship material? Is it the manufacturer, the team or someone else?

I would assume it's the manufacturer or whoever holds the license to produce the gear. And I would assume they also get a tax write-off in donating the Heat/Steelers/Rangers gear.
 
My Dad worked for a company that made such gear. I still have a Seattle Supersonics title t-shirt from when they beat, er, lost to the Bulls.
 
playthrough said:
My Dad worked for a company that made such gear. I still have a Seattle Supersonics title t-shirt from when they beat, er, lost to the Bulls.

I understand being prepared, but why did they even entertain the possibility of the Sonics winning?
 

Latest posts

Back
Top