KnuteRockne said:
Actually for a first-timer, a publisher probably wouldn't even look at it until they had a full manuscript. Then you've got about one page to keep 'em going. And every page after it better keep them going. Or else they'll toss it and not think twice.
You think this is a tough business we're in? This is nothing.
Actually, not necessary for non-fiction. A publisher needs to love the idea, see the size of the market, and read enough of an overview to be confident that the market will buy the book.
Not a small thing, buying a book--sports fans have a lot of other choices. They buy hats and jerseys and expensive tickets; books are expensive and they had better be worth it. Especially when there might be a shelf full of similar books on the same subject.
I've been doing sports books for (too many) years--mainly as an agent--and all I know for sure is that no one knows anything for sure. One publisher pays a half million dollars for a book, it sells 8,000 copies. Another publisher takes a gamble on a first-timer, pays $25k, and it sells millions of books. See Feinstein, John and Smith, Sam.
So what do you do? First, ask yourself, and be honest: is anyone going to be interested enough to buy it? Not, 'well, my barber says it's a great idea,' but really, can you stand in the bookstore or search Amazon, look at the competition, and say, 'There is definite niche here, and I'm going to fill it.'
If you're still encouraged, get yourself an agent. It's a big lie that first time writers can't get agents; ALL agents are looking for great ideas they can sell. I love finding a smart, sharp, talented first-time author--especially when he or she knows the subject better than anyone else out there. A good agent will tell you how to shape your idea, develop a proposal, and tell you the truth.
Your proposal: I've seen
hundreds zillions, and I still don't think there's one right way to do them. I like to see a drop-dead opening scene that just grabs you by the throat, and drags you through every page. Think about it as a lengthy magazine piece--you get to the end and you want more. That's how you want a publisher to feel. Crazed for more. Add a chapter outline with some wild anecdotes, and then just pray.
There's some 15% worth of advice, and you got it for free. Hope it helps someone!
