Joe Williams
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- Jun 28, 2007
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From link on Romenesko site:
Prediction: The next six years will be tough for newspapers
American Journalism Review
According to Mark Potts' projections, total newspaper ad revenue will fall until 2012, stay flat in 2013 and then slowly turn around, as online growth equals and then surpasses the losses in print. However, Charles Layton believes Potts has overestimated the likely revenue gains from the Internet.
http://www.ajr.org/Article.asp?id=4517
More like the next 60 years are going to be tough for newspapers.
Prediction: The next six years will be tough for newspapers
American Journalism Review
According to Mark Potts' projections, total newspaper ad revenue will fall until 2012, stay flat in 2013 and then slowly turn around, as online growth equals and then surpasses the losses in print. However, Charles Layton believes Potts has overestimated the likely revenue gains from the Internet.
http://www.ajr.org/Article.asp?id=4517
More like the next 60 years are going to be tough for newspapers.