Trouser_Buddah
Active Member
- Joined
- Aug 6, 2004
- Messages
- 5,002
Our company just informed us that it wants all newspaper employees to hand over all the e-mail addresses of our contacts for promotional and circulation use. This struck most people in our newsroom as completely wrong. I'm sure all of our contacts are going to love receiving spam mail from us and won't feel violated in any way.
This is part of an e-mail we received today:
Employees,
We all enjoy contests and we need you to participate in this one. We're collecting e-mail addresses of our customers and potential customers -- subscribers, non-subscribers, advertisers, news sources, etc. so that we'll be able to use these e-mail addresses to communicate directly with our customers and, potentially, grow our business.
Please note that these e-mail addresses will NOT be sold to any outside vendor. They will be for our use only. (Circulation Director) is the champion of this contest and has prepared the list of rules below. Also attached are the official spreadsheet of the contest and a brief script you can use when gathering these e-mail addresses. If you have any questions, direct them to (Circulation Director).
Each Thursday through March 31, please send you new e-mail addresses to (Circulation Director). The employee who gathers the most addresses will win a $100 gift certificate to the advertiser of his/her choice. Two second-place prizes of $50 also will be awarded.
These addresses need to be for local/area people.
This is important and is part of a company-wide email push. We need all of you to participate.
We will use these emails to communicate with customers, readers, and teachers with Subscriber promotions, breaking news announcements, classified promotions, NIE information etc.
Collection of emails is a company-wide effort to give us the ability to communicate more effectively with our customers. All emails collected will be used by our company and will not be sold to any outside party.
Every contact that you have with customers and readers is an opportunity to collect an email. You may already have numerous contacts in your Outlook.
What do you guys and gals think?
This is part of an e-mail we received today:
Employees,
We all enjoy contests and we need you to participate in this one. We're collecting e-mail addresses of our customers and potential customers -- subscribers, non-subscribers, advertisers, news sources, etc. so that we'll be able to use these e-mail addresses to communicate directly with our customers and, potentially, grow our business.
Please note that these e-mail addresses will NOT be sold to any outside vendor. They will be for our use only. (Circulation Director) is the champion of this contest and has prepared the list of rules below. Also attached are the official spreadsheet of the contest and a brief script you can use when gathering these e-mail addresses. If you have any questions, direct them to (Circulation Director).
Each Thursday through March 31, please send you new e-mail addresses to (Circulation Director). The employee who gathers the most addresses will win a $100 gift certificate to the advertiser of his/her choice. Two second-place prizes of $50 also will be awarded.
These addresses need to be for local/area people.
This is important and is part of a company-wide email push. We need all of you to participate.
We will use these emails to communicate with customers, readers, and teachers with Subscriber promotions, breaking news announcements, classified promotions, NIE information etc.
Collection of emails is a company-wide effort to give us the ability to communicate more effectively with our customers. All emails collected will be used by our company and will not be sold to any outside party.
Every contact that you have with customers and readers is an opportunity to collect an email. You may already have numerous contacts in your Outlook.
What do you guys and gals think?