Boomer7 said:
geddymurphy said:
Boomer7 said:
As opposed to ESPN and Fox, who ... also devote much more of their efforts toward covering the game in Europe?
Again -- Soccernet was originally an English company.
And both ESPN and Fox have broadcast rights to European soccer. SI does not.
Soccernet's origins are irrelevant to my point, which is that European soccer (and Mexican soccer) is more popular than MLS among American fans. If you want to drive traffic to your site, or pull decent TV ratings, you're more likely to do it with EPL coverage than you are MLS coverage.
But Soccernet/ESPN and Fox have unique things to add to our understanding of the EPL. SI, apart from the occasional story in which they send Grant Wahl overseas, does not. And it's simply not a logical place in which you'd look for EPL coverage, particularly online. No one says, "Hey, I'd like to read about Arsenal. Rather than check out any sites in England or the American broadcasters' sites, let's see what an American magazine's site has to say."
Also -- EPL is more popular in the U.S., but not THAT much more popular. The trouble for MLS is that they're competing with *everything* -- EPL, La Liga, Mexico, etc.