Weather Channel to name winter storms

In an effort to stay relevant in regards to the weather, and in between episodes of shows about lifeguards and icebreakers, The Weather Channel has said it will begin naming winter storms the way we do hurricanes.

http://www.weather.com/news/why-we-name-winter-storms-20121001

The one benefit of all this is that the inaugural list of names is fucking awesome. They used various gods from different mythologies. And a few that some nerd obviously threw in that they're just trying to hide with double meanings:

 

Yogi but no Booboo?

 

I just want to know why they think this second-rate character is worthy of such an honor:

 

Someone is going to feel the Wrath of Khan. Maybe it will be Q.

Obviously someone on the naming committee was a Star Trek fan.

 

Oh, I would say this was an enormous booboo.

 

And they spelled Gandalf wrong.

 

They should use names of famous ice queens.

 

How long before hurricanes, tropical storms and winter storms have corporate sponsors? Is 10 years too soon a guess?

 

I wish Zeus was on the name of hurricanes, just so there was the possibility we could break out this scene:

"Zeus! My name is Zeus! Fire of Apollo? Mount Olympus? Don't fuck with me or I'll shove a lightning bolt up your ass!?"

 

1. This is a horrible idea.
2. Stephanie Abrams is annoying.
3. This is a horrible idea.

 

[list type=decimal]
[*]This is a rotten idea.
[*]It smacks of a cheesy promotion
[*]The names were drawn up by the staff of the geek megastore
[*]Why?
[/list]

 

First off, this seems silly. Secondly, how many "Khaaaaaan!!!" jokes will we have to hear if it gets that far?