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SportsmediaWatch hit it--Game 3 of the Stanley Cup now holds the mark for NBC's lowest rate prime time show ever

Game 3 equals record low rating for NBC
June 5, 2007

NEW YORK (AP) -The Stanley Cup finals have brought record low ratings to NBC for a prime-time program, sports or otherwise.

Ottawa's 5-3 victory over Anaheim in Game 3 Saturday night received a 1.1 national rating and a 2 share, the network said Tuesday. That matched a rerun of "The West Wing" on July 23, 2005, which also drew a 1.1 rating.

Saturday's rating was down 31 percent from last year's Game 3 between Edmonton and Carolina, which had a 1.6/3.

The national ratings for Monday night's Game 4 declined less sharply from last year. The Ducks' 3-2 victory received a 1.9/3, down 5 percent from the 2.0/3 for Game 4 in 2006.

The rating is the percentage watching a telecast among all homes with televisions, and the share is the percentage tuned in to a broadcast among those households with televisions on at the time. A ratings point represents 1,114,000 households.