1. Welcome to SportsJournalists.com, a friendly forum for discussing all things sports and journalism.

    Your voice is missing! You will need to register for a free account to get access to the following site features:
    • Reply to discussions and create your own threads.
    • Access to private conversations with other members.
    • Fewer ads.

    We hope to see you as a part of our community soon!

'Other Sports' out, 'Action Sports' in at NYT

Discussion in 'Journalism topics only' started by Freuchen Icepick, Sep 12, 2008.

  1. Just noticed, on the web at least, the NYT is no longer featuring its longtime, catch-all subsection "Other Sports." It's now called "Action Sports" (although the page leader URL still begs to differ).


    So, is this change merely semantical or does it signal a shift in coverage priorities? Whatever the case, at the moment, NYT editors do not appear to actually know what an Action Sport is. Thoughts?
  2. slappy4428

    slappy4428 Active Member

    The Times is keeping up with the times, even if the Times is still behind the times.
  3. GB-Hack

    GB-Hack Active Member

    You're right, FI, that it would help if the sports featured were action sports.

    I don't see one Shaun White reference on there.
  4. ThomsonONE

    ThomsonONE Member

    Does anyone that is interested in action sports buy the Times? Seems like a tree falling in a forest.
  5. fishwrapper

    fishwrapper Active Member

    Does anyone interested in College Football buy The Times?
    You buy The Times, like you once did for newspapers, for a complete report. That's the value.
  6. slappy4428

    slappy4428 Active Member

    it's action sports at Yahoo too...
  7. Did Yahoo make the same subsection switch -- "Other Sports" to "Action Sports?" Otherwise, I frequently read (though not necessarily "buy") the NYT's "Other Sports," mostly because of the unpredictable variety of off-beat, interesting other stuff there. Very infrequently did it ever feature actual Action Sports, though I wouldn't mind if it did...
  8. ThomsonONE

    ThomsonONE Member

    Most people that buy the Times are college grads, so yes they might have an interest in college sports. The overwhelming majority of Times readers have absolutely no idea who Tony Hawke is. There is no value add to putting action sports into the Times, it won't result in a single extra copy being sold.
  9. ringer

    ringer Member

    Nice to know I wasn't the only who choked on my croissant when I saw that.
    Talk about NOT having a clue!

    I love how Paralympics now fall under "action sports"

    So does the Tour de France and marathon (zzzz)
  10. fishwrapper

    fishwrapper Active Member

    Because college grads don't know who Tony Hawk is?
    Bad analogy.
  11. ThomsonONE

    ThomsonONE Member

    Go to your local skate park and find out how many Times readers are there. This is a case of old men editors having no clue as to who their real target audience is. "The kids like Tony Hawk, well then lets cover him", as though those kids give a flying f*ck about the Times in the first place.
  12. i think you could make the case that the kids at the skate park don't read any newspaper. but are you saying editors shouldn't try to do anything to lure new readers? especially young ones? the ones we have are dying off. maybe we should do something to attract new ones.
Draft saved Draft deleted

Share This Page