Is this a headline?

I see your points about questions. I think in the right situations, they can be used in headlines.

I just have a problem with a headline that says, "Pass on the run?" and the drop head states local team does not plan to abandon the run even though it can pass very well. So we answered the headline in the drop and we could have down something better.

Thanks for the input.

 

For your coworker's headlines, you just have to go with a subhead. Don't mind Serve's Up as a head, as long as there's a subhead.

 

I have it on good authority that babies do, in fact, hate fat people. Do skinny adults hate fat babies? ... Wait, I just got a headline idea for our Health & Fitness page.

 

"Serve's Up" works as a headline for a feature on the start of the tournament. As for a regular game story/day roundup, I think it's not very good. In my opinion, it does nothing to draw in the reader.

One of the local papers here goes crazy with clever headlines. I'd say they hit the mark about 33 percent of the time. It's a slippery slope.

 

I went with "WTF?" after Jax State beat Ole Miss.

 

Headline writing is an entirely different beats online, too.

I think there you especially want to be careful not to reveal too much so the reader doesn't click into the story, and you also want to add SEO-friendly keywords.

So a successful online hed might be:

Was New England Patriots Tom Brady blasting Lady Gaga before scary car wreck?

 

Haha! Yes!

I went with "Blanchard, Cocks go deep, bust Nutt in overtime"