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WTF is Ford's ad agency thinking?

Inky_Wretch

Well-Known Member
Joined
Nov 20, 2002
Messages
53,843
Location
Sitting behind an iMac. Why?
I can't stand this new ad for the Freestar minivan.

It's normal enough, mom, dad and two kids enjoying a variety of weekend activities. Then, in the final seconds, it takes this bizarre twist. The van stops in front of some duplex-looking building, dad gets out with his luggage. The kids hug him while he looks at the mom and he thanks her for inviting him. He then tells the kids he'll see them next weekend.

Who greenlighted that commercial? How did the pitch go? "Here's what we'll do, we'll use divorce to sell our minivan!"
 
And you didn't even mention that choad from American Idol who makes me fantasize about the "possibilities" of tearing my eardrums out with a phillips-head screwdriver...
 

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