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Yi coverage

Discussion in 'Journalism topics only' started by Saint Lou, Oct 15, 2007.

  1. Saint Lou

    Saint Lou Member

    I was looking up something on the Milwaukee Bucks' site on NBA.com and found this:


    Is this the future of covering some professional sports teams (and specific athletes) on the web? Or is this just the Bucks' way of showing they are committed to Yi?
  2. BujuBanton

    BujuBanton Member

    Its a smart move since so many Chinese internet users will be visiting that site. Look at Yao Ming, he's been one of the top voted all-stars since he came to the league. Even in his first few years the chinese voted him in with huge numbers. Basically its about selling jerseys and other stuff, they signed him to play ball and sell the shwag
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