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Worst consultant - trashy celebrity tabloid version

Discussion in 'Journalism topics only' started by Small Town Guy, May 2, 2009.

  1. Small Town Guy

    Small Town Guy Well-Known Member

    I know someone at the magazine who's actually filling this out, but fully expects to get fired. Celeb mags are doing just as badly as newspapers. Ok magazine - sorry, OK! magazine - hired someone to analyze what everyone's job is, in a scene right out of Office Space. Employees have to email the consultant their responses, as if writing about Brangelina every week wasn't degrading enough.

  2. spup1122

    spup1122 New Member

    I know people who dream of working at a place like TMZ or OK! Magazine.

    I also don't think those questions are unreasonable. In fact, I think they're fairly sensible for a place like OK! Magazine.
  3. DanOregon

    DanOregon Well-Known Member

    I always love crap like this. I've experienced various versions of this and it always astounds me. You work at a newspaper/magazine. The people in charge can't figure out the answers to their questions themselves or bother to read the last few issues of the mag or paper?

    But really, isn't asking for a three sentence explanation heavy lifting for someone used to writing photo captions or Fashion Do!/Fashion Don't!

    Maybe they should change the name from OK! to FANTASTIC!
  4. J-School Blue

    J-School Blue Member

    (C'mon, somebody was going to do it.)

    In all serious, while the questions aren't unreasonable, isn't this what good managers are supposed to do anyway? Why do they need to hire consultants to figure out who's a good employee and who is not?
  5. spup1122

    spup1122 New Member

    Maybe a manager is too close to the situation. I don't condone hiring outsiders to do the hard work, but sometimes a manager can recognize they have biases and could get rid of good employees they just don't like. I think it shows good leadership if a manager needs to go outside to keep from getting rid of good employees with whom they clash.
  6. slappy4428

    slappy4428 Active Member

    Nothing worse than being optimized...
  7. I especially liked the requests for two hot-button buzz topics and a cover idea. As in, "We're going to fire a bunch of people, including you, but leave us with some good ideas so we can do more with less."
  8. Johnny Dangerously

    Johnny Dangerously Well-Known Member

    I think Bob Porter erroneously received attribution for some of Bob Slydell's quotes.
  9. jackfinarelli

    jackfinarelli Member

    I'm surprised that no one has yet pointed out that the consultant hired by this celeb mag is named Jennifer Doll...
  10. Baron Scicluna

    Baron Scicluna Well-Known Member

    I like the question about favorite magazine.

    Anyone who doesn't pick OK! as their favorite, step right up. Here's a cardboard box. You have five minutes. Big Bubba, the security man will escort you out.
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