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Tribune Publishing -> tronc

Discussion in 'Journalism topics only' started by FileNotFound, Jun 2, 2016.

  1. Old Time Hockey

    Old Time Hockey Active Member

    Yes, it describes the sound of employees hitting their heads against the wall when they heard the new name.
     
  2. pseudo

    pseudo Well-Known Member

  3. Bronco77

    Bronco77 Well-Known Member

    It's just another case of putting lipstick on a pig -- except the new name is some awfully fugly lipstick.

    And when top management says things like "This is an incredibly exciting time," you can bet that the layoff ax is being sharpened.
     
    studthug12 and Batman like this.
  4. DanOregon

    DanOregon Well-Known Member

    [​IMG]
    "And people thought my nickname was stupid...."
     
  5. Ace

    Ace Well-Known Member

    In related news:

    The L.A. Times is now L.A. smit

    The Orlando Sentinel is now Orlando slent

    The Fort Lauderdale Sun-Sentinel is now the Fort Lauderdale nus-slent

    The Newport News Daily Press is now Daily pess
     
    HanSenSE likes this.
  6. Baron Scicluna

    Baron Scicluna Well-Known Member

    Sounds like a good name for a WNBA team.
     
    HanSenSE likes this.
  7. TigerVols

    TigerVols Well-Known Member

    Notice what's missing from this entire screed? The word "news," with the exception of a passing reference to it not mattering anymore.

    tronc sounds like its plan is to be a clickbait Internet aggregate base (monetization!!!), and not a news-gathering operation. If I'm at the LAT, I'm updating my LinkedIN.
     
  8. BTExpress

    BTExpress Well-Known Member

  9. TheSportsPredictor

    TheSportsPredictor Well-Known Member

    People die for journalism, so it shouldn't be named tronc:

    People ruin their lives, reporting and writing and covering the news. They lose friends, they lose sleep, they lose nights and weekends and uninterrupted vacations and unblemished memories and sometimes they lose more than that.

    People die, reporting the news. Because reporting the news is more important to them than their lives.

    Those people deserve better than “tronc.” They deserve better than 20 years of corporate flailing at every online trend, from the paywall to the hyperlocal to the longform back to the paywall again. They deserve better than hearing, over and over and over, that what they are is not what they think they are but “content curators” and “monetization engines” and they deserve better than hearing that it’s nobody’s fault when they know whose fault it is.

    On #Tronc, Journalism, and Its Value
     
  10. playthrough

    playthrough Moderator Staff Member

    The ax will indeed fall ... on someone at The Onion. How did they not come up with this first?
     
    Donny in his element likes this.
  11. Riptide

    Riptide Well-Known Member

  12. Riptide

    Riptide Well-Known Member

    Straight from The Slapdick Executive Playbook:

    "Our transformation strategy... is focused on leveraging artificial intelligence and machine learning to improve the user experience and better monetize our world-class content in order to deliver personalized content to our 60 million monthly users and drive value for all of our stakeholders," Ferro said.
     
    Batman likes this.
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