Time magazine for a penny

Del, knowing what I know about magazine circulation, that one is a no-brainer for them. They can put you on an audit statement as a paid subscriber. And the news weeklies struggle to keep their circulation figures up which they need to get their ad page rate. The news weeklies notoriously spend as much for subscribers as any magazines, with direct mail and newsstand and such. I am pretty sure they spend more than the subscription revenue they get to get new subscribers and retain one whose subscriptions have expired.... But the high circ figures are what allow them to charge ad rates that make them their money. I bet they'd even consider paying you to keep you on as a paid subscriber that they can show to advertisers and boost their ad rates. They can't do that legally, though.

The reason they don't give everyone subscriptions for a penny, though, is that would make the quality of their subscribers look bad to advertisers. But in your case, they can average out what you paid and you still look like a legit subscriber and they get you on the audit statement for one more issue.

 

I hope that's like a never-ending subscription. I get Time for two years for 35 bucks, total.