SportsCenter outdoors in Cleveland; what's the point?

SportsCenter has been broadcasting from a desk outside in the cold in downtown Cleveland in advance of tonight's Cavs-Spurs game.

In what way does putting the anchors outdoors for hours in temperatures in the teens enhance the viewing experience? Other than all the technical difficulties we've gotten to laugh at?

 

because LEBRON!!
During my TV career, we would have producers and higher-ups want to go live from whatever event was on the schedule because we could. It's a stunt that I'm sure 90 percent of the audience doesn't even notice.

 

yeah, even if it were nice out, it's a freaking early-season nba game

 

We've officially run out of things to bitch and moan about.

 

Because it makes their nipples hard.

 

A little birdie in the meetings to bring this to Cleveland told me that ESPN had never been more pleased to be on location than they were when SportsCenter was here for the Cavs opener. ESPN begged, begged, BEGGED to come back for today (and at least one more time next spring) in the exact same spot. I'm sure they have heaters and lights to keep them warm. They've been cold when on location for College Football Gameday, so that's not a real concern. I'm sure the anchors can walk into one of the buildings between shows or during commercial breaks if they get really, really cold.

I also know the fire department is not happy with the location because it's at the end of a street without easy access for emergency vehicles as it is, and this makes it more difficult. So what if a BOMB goes off??? A week ago this was a no-go. The City of Cleveland tried to stop ESPN from returning and even suggested, well, what about having them come over here or over here or over here? ESPN said no, they want it in the exact location it was because it is in the shadow of the Q and a really happening street.

 

Was the little birdie using the blue font?

 

Well, we know what's leading off Sportscenter tonight.

Never mind we could have the greatest upset in college basketball history, the death of a beloved athlete and the arrest of a high-profile sports figure all in one night.

It'd be all about Cavs-Spurs. Because LeBron. (Shakes head)

 

Nope.

 

Can't even watch ESPN when they get rolling with the NBA coverage. It is so far beyond what the actual interest is nationally that it's comical. It seems that there's a feeling that because the Knicks, Celtics and other northeast teams have loyal followings, that more people care than actually do. One might expect that the NHL and NBA would get somewhat equal coverage, and it drives me nuts that they basically ignore hockey. Even though I don't care about either sport all that much. Can't wait to see them bury NASCAR now that they've lost that contract too. I understand the mentality to some degree to promote your big shows, but they take it to an absurd level.

Then there's LEBRON. So, so sick of them slurping that guy.

 

So if Favre announces a comeback, the Cowboys sign Tebow as a backup, A-Rod decides to retire and Krzyzewski gets hired by the Lakers tonight, what leads?