Social Networking Coordinator - Texas Motor Speedway (Fort Worth, TX)

From Teamwork online:
http://speedwaymotorsports.teamworkonline.com/teamwork/r.cfm?i=34566

JOB DUTIES:

• Manage Texas Motor Speedway’s social networking accounts/sites (Facebook, twitter, MySpace) while growing the speedway’s social networking fan base.
• Investigate and engage Texas Motor Speedway in other forms/applications of social networking in addition to the primary and most popular such as those mentioned above.
• Engage Texas Motor Speedway fans in conversing on timely topics as well as educate them on topics/issues found in the speedway’s website community forums.
• Develop “viral” strategies to generate traffic to the TMS website.
• Create promotional/marketing ideas for Texas Motor Speedway to utilize within its social networking.
• Incorporate social networking opportunities for driver visits, media events, special events
• During race weeks, produce immediate news updates/happenings of events going on both on and off the track.
• Monitor twitter accounts of NASCAR and Indy Car drivers/communities; be an active “tweeter” in motorsports community.
• Monitor and comment on stories on the various key social and motorsports sites.
• Engage TMS staff internally on speedway’s social networking sites/accounts (i.e. Facebook, etc.)
• Become engaged with NASCAR Public Relations social networking contacts to remain aware of driver/team NASCAR opportunities.
• Working knowledge of a photo-related programs (i.e. Photoshop, Photo Bucket) and video-related programs (YouTube, USTREAM, etc.)
• Monitor and active text with three local radio stations while they are on live (KRLD, ESPN, Ticket).
• Maintain speedway’s website on a daily basis including but not limited to daily updates, banner management and overall content.
• Development of weekly email newsletter including content and design.
• Weekly story development and written content for media partners.

REQUIREMENTS:

Four year college degree with an emphasis in communications, journalism, public relations, marketing or similar degree; advanced social networking skills and knowledge of the various applications, working knowledge of HTML coding, in-depth knowledge of motorsports; above-average writing skills; proficient in Microsoft Word, Excel, and PowerPoint.


Closing Date: 2011-03-09

 

Internal promotion, if I'm not mistaken.

 

Yeah, wasn't this posted not even a year ago?

 

Any idea on pay range?