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SF Giants writer/web producer — KNBR

Discussion in 'Journalism Jobs' started by ChipJelly, Mar 12, 2019.

  1. ChipJelly

    ChipJelly New Member

    Cumulus Media San Francisco is hiring a full time Writer and Web Producer with a heavy emphasis on the San Francisco Giants for our sports station, KNBR. As a member of the San Francisco Cumulus digital team, the writer will be responsible for using social platforms to engage our audiences and drive traffic to our digital properties.

    About us

    Cumulus Media San Francisco is home to six of the Bay Area’s favorite radio stations –KNBR 680/1050, KFOG, KSAN (107.7 The Bone), KGO and KSFO. Our award-winning stations feature World Class Rock on KFOG; Classic Rock on The Bone; and the best sports coverage and live broadcasts of the Giants, the 49ers, and the Warriors on KNBR, The Sports Leader. At Cumulus San Francisco we strive to hire passionate, driven, resourceful, problem solvers who have the ability to drive the evolving, diverse culture of the Power of Radio to success.

    A leader in the radio broadcasting industry, Cumulus Media (NASDAQ:CMLS) combines high-quality local programming with iconic, nationally syndicated media, sports and entertainment brands to deliver premium content choices to the 245 million people reached each week through its 447 owned-and-operated stations broadcasting in 90 US media markets (including eight of the top 10), more than 8,200 broadcast radio stations affiliated with its Westwood One network and numerous digital channels.

    Together, the Cumulus/Westwood One platforms make Cumulus Media one of the few media companies that can provide advertisers with national reach and local impact. Cumulus/Westwood One is the exclusive radio broadcast partner to some of the largest brands in sports, entertainment, news, and talk, including the NFL, the NCAA, the Masters, the Olympics, the GRAMMYs, the Academy of Country Music Awards, the American Music Awards, the Billboard Music Awards, Westwood One News, and more. Additionally, it is the nation’s leading provider of country music and lifestyle content through its NASH brand, which serves country fans nationwide through radio programming, exclusive digital content, and live events. For more information, visit www.cumulus.com.

    Our Opportunity:

    The KNBR.com Writer position is a full time, digital position. This position will assist the digital, promotions and programming teams with station and client campaigns. Other responsibilities include but are not limited to the following:
    • Cover live events as both a writer and web producer with a heavy focus on the San Francisco Giants
    • Post relevant articles and multimedia content to KNBR.com, promote via social media platforms and related third party websites
    • Seamlessly transfer KNBR’s on-air content to its digital platforms
    • Engage website visitors by providing viral, shareable, comment-worthy content
    • Explore opportunities to create digital/on-air franchises/initiatives
    • Use social/web analytics to help develop strategies for best practices with publishing/promotion
    • Must be able to adapt and/or change styles to a wide variety of content (written/video/audio) and teams/sports (49ers,Giants, Warriors are primary focus)
    • Must be organized, detail oriented and take ownership of keeping KNBR.com current with the latest breaking news
    • Must have finely tuned news judgment and know how to confirm developing stories before rushing to publish
    • Basic HTML skills and knowledge of video and podcasting principles are a plus but we will train the right candidate
    • Great team player
    What we Offer:
    • Recognition and reward for outstanding performance
    • Competitive pay and the ability to increase income
    • Benefits, vacation, and paid holidays offered for all full time employees
    • Benefits include: Medical, dental, vision, Health Savings Account with company match, 401K with company match, and Life and Disability coverage.
    Cumulus is an Equal Opportunity Employer.

    For immediate consideration, please complete the application process at http://www.cumulus.com/careers/
  2. DanOregon

    DanOregon Well-Known Member

    1. Sounds like a great job - I would be surprised if it pays enough to live in SF. "the ability to increase income" sounds sketchy. You can scalp your free Giants tickets?
  3. HanSenSE

    HanSenSE Well-Known Member

    This job was once held by Kerry Crowley, who is now the Giants beat writer for the Bay Area News Group.

    That said, I wonder how much original reporting one will get to do in this job, beyond gamers and keeping the web site updated. What I've seen mostly from the station is warmed-over versions of what's already been reported by BANG, the Chronicle, etc.
  4. DanOregon

    DanOregon Well-Known Member

    If someone is leaving this job for BANG...nothing against anyone who gets it - just figure the pay isn't great given the exodus to The Athletic.
  5. maumann

    maumann Well-Known Member

    Given their history, radio conglomerates are sketchier than print conglomerates. Even if it's Cumulus/Westwood One and you're reporting from the Bay Area, at the end of the day you're getting radio station pay. I left radio and the Bay Area in 1989 because I couldn't live on radio station pay.

    That said, if you can find a way to help monetize your efforts -- the "ability to increase income" part of the equation -- I'm certain the additional commission won't hurt. Perfect job for someone who can write and find a way to make money/land sponsorship for the site.

    EDIT: If you're thinking about applying, give specifics on how your skills as a writer and social media expert can drive traffic AND sales. Radio people in a major market like San Francisco/Oakland/San Jose obsess over Arbitron (now Nielsen Audio) numbers, meaning you're only as good as the last book shows you to be.
    Last edited: Mar 13, 2019
    wicked likes this.
  6. HanSenSE

    HanSenSE Well-Known Member

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