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Savior of newspapers: "Smart is the new sexy"

Discussion in 'Journalism topics only' started by MisterCreosote, Jul 21, 2011.

  1. MisterCreosote

    MisterCreosote Well-Known Member

    Last edited by a moderator: Dec 15, 2014
  2. Football_Bat

    Football_Bat Well-Known Member

    Work smarter, not sexier!
  3. mrbio

    mrbio Member

  4. Joe Williams

    Joe Williams Active Member

    Next week's big marketing campaign: 101 Other Things to Do with Buggy Whips.
  5. flexmaster33

    flexmaster33 Active Member

    More "Informed" than Smart. We do write to the 8th-grade level after all :)
  6. Stitch

    Stitch Active Member

    It's much hotter when a girl is reading "The Economist" than the local rag.
  7. Johnny Dangerously

    Johnny Dangerously Active Member

    Bringing Back Smart.
  8. Baron Scicluna

    Baron Scicluna Well-Known Member

    Real Sexy, Real News.
  9. mrbio

    mrbio Member

    What they have to do is get newspaper reading into scenes of major movies and TV shows. Like they did with cigarettes. Make newspapers look happening by having Depp and Pitt and Jackson and Roberts reading a paper during a scene, that's how you make it cool. Maybe.
  10. Joe Williams

    Joe Williams Active Member

    No, that's how you make movie characters look old. Have them reading a newspaper, preferably with those half-glasses down their noses.
  11. Dick Whitman

    Dick Whitman Well-Known Member

    This is actually not a terrible idea. I like it. A lot actually. Product placement in television shows and movies that young people watch? Why not?
  12. HanSenSE

    HanSenSE Well-Known Member

    Page Six girls all around ....
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