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NBC Setting Olympics Ratings Records (30% above network expectations)

Discussion in 'Sports and News' started by Deeper_Background, Jul 29, 2012.

  1. Stitch

    Stitch Active Member

    Re: Top 10 Patriotic Sports Towns (NBC Ratings up 8% from live coverage)

    Watch the Aunt Bea/Boom feed starting at 8 p.m. Eastern/7 p.m. Central.
     
  2. MileHigh

    MileHigh Moderator Staff Member

    Re: Top 10 Patriotic Sports Towns (NBC Ratings up 8% from live coverage)

    On NBCOlympics.com, there's international commentary on the swimming. On other sports, there's audio just no commentators.
     
  3. dreunc1542

    dreunc1542 Active Member

    Re: Top 10 Patriotic Sports Towns (NBC Ratings up 8% from live coverage)

    It depends. Some of the bigger events, like basketball, have commentary as well. But yeah, most of them do not.

    Also, if people really want to watch something on their TV instead of their computer, hook your computer up to your TV with an HDMI cable. It's simple. I'm with PCLL, the complaining over this is absurd.
     
  4. Deeper_Background

    Deeper_Background Active Member

    Re: Top 10 Patriotic Sports Towns (NBC Ratings up 8% from live coverage)

    NBC setting Olympics ratings marks

    NBC continues to set Olympics ratings records, with the 21.7 overnight rating for Sunday night's coverage the highest ever overnight mark for the first Sunday of a Summer Olympics outside of the United States, according to The Sports Business Daily.

    That mark was 2% higher than the first Sunday for the Beijing Olympics in 2008, and third all-time behind only a 26.0 overnight for the 1996 Atlanta Games and a 26.9 for the '84 Los Angeles Games.

    Primetime coverage through the first two nights of the London Games scored an 18.8 rating and 35.6 million viewers, the highest viewership on record, according to The Daily..
    http://sports.yahoo.com/news/nbc-setting-olympics-ratings-marks-175016412--spt.html
     
  5. LongTimeListener

    LongTimeListener Well-Known Member

    Re: NBC Setting Olympics Ratings Records (up 2% from live coverage)

    This is getting pretty hilarious with the ratings. They might as well headline it, "Talk to the hand, NBC says."

    One thing this points up is that for all the obsession with social media and all-news-all-the-time, it still isn't the dominant force in people's lives the way we are led to believe it is by, yes, journalists and other people who have chosen to make it the dominant force in their own lives. There are plenty of people who are content to go about their daily business and then get a nice, packaged recap of events as entertainment at the end of the day. Kind of a video newspaper, if you will.

    My wife and I have been doing that a little bit. And tonight, even though I know what happened in men's gymnastics already, I'll probably watch in bits and pieces.
     
  6. Deeper_Background

    Deeper_Background Active Member

    Re: NBC Setting Olympics Ratings Records (up 2% from live coverage)

    Excellent post, LTL. So much for the digital revolution and people watching live action on low quality feeds from the BBC in the middle of the day ! Now if those could be DVR'ed on HDTV with viewers able to fast forward through ads and watch at their own pace...
     
  7. dixiehack

    dixiehack Well-Known Member

    Re: NBC Setting Olympics Ratings Records (up 2% from live coverage)

    Let's be careful out there. People's Twitter handles were shut down for less than this.

    http://m.deadspin.com/5930153/nbcs-no-1-tweeting-critic-has-been-suspended-from-twitter
     
  8. Deeper_Background

    Deeper_Background Active Member

    Re: NBC Setting Olympics Ratings Records (up 2% from live coverage)

    NBC's selling point is the lousy commentators. The BBC isn't going for the Dick Vitale style antics of Rowdy Gaines or Tim Daggett...at the end of the day the populace wants to hear our own announcers yelling, shouting and telling us what is going down in their own style
     
  9. NoOneLikesUs

    NoOneLikesUs Active Member

    Re: NBC Setting Olympics Ratings Records (up 2% from live coverage)

    What a bunch of babies.
     
  10. LongTimeListener

    LongTimeListener Well-Known Member

    Re: NBC Setting Olympics Ratings Records (taped coverage up 2% from Beijing)

    Now that's bullshit. Twitter apparently is trying to short-dick its way to profitability.
     
  11. MileHigh

    MileHigh Moderator Staff Member

    Re: NBC Setting Olympics Ratings Records (taped coverage up 2% from Beijing)

    No, they want to watch the Olympics on their 65-inch HD flat screens they paid thousands of dollars for, not their tiny phones or an 18-inch computer monitor. And the time NBC is showing the marquee events -- on tape delay, numerous hours after the fact -- is the ONLY opportunity to do that. THAT'S why they are getting the ratings they are getting.

    Again, we don't know what the ratings would be if they showed events live as they happened AND repackaged/replayed it for the Aunt Bee crowd on a numerous-hours delay -- because NBC has never done it and refuses to do it.

    So crow all it wants about the ratings. That's fine. It doesn't prove prime time tape delay works. It proves the only showing of marquee Olympic events on the TV brings in people. Nothing more.
     
  12. HanSenSE

    HanSenSE Well-Known Member

    Re: NBC Setting Olympics Ratings Records (taped coverage up 2% from Beijing)

    I think on every Olympic thread on the board, we've got a) someone whining because things aren't live, over the air; or b) someone whining because the events are being discussed before they're on TV. And, to be honest, it's quite repetitive.

    As long as NBC's making money with this approach, it ain't changing.
     
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