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Is Barry Pepper going to make a cameo?

Discussion in 'Sports and News' started by Birdscribe, Jan 25, 2008.

  1. Birdscribe

    Birdscribe Active Member

    On my daily perusal of SportsBusinessDaily, this slammed me between the eyes...

    ESPN2 in February will air a five-part series on NASCAR Driver Dale Earnhardt Jr. titled "Shifting Gears," which chronicles his move from DEI to Hendrick Motorsports. The series will be presented by the National Guard and is produced by Earnhardt's Hammerhead Entertainment, a division of JR Motorsports, in cooperation with Hendrick. The program is part of an exclusive multimedia agreement between ESPN and Hammerhead, and the first episode will air Friday, February 8 at 7:00pm ET

    Probably an interesting story to gearheads, but FIVE PARTS? :eek: ???

    I don't think Scorsese or Spielberg could make this interesting over five parts.
  2. GB-Hack

    GB-Hack Active Member

    Depends how long each episode is. If it's five 30-minute shows, then I think there'll be an audience.

    It is Junior after all.
  3. Pastor

    Pastor Active Member

    A company owned by Earnhardt is making a movie about Earnhardt. Gee, I wonder if this will be a negative portrayal of his move...
  4. Starman

    Starman Well-Known Member

    It's all bookkeeping. If it lasts longer than five 30-second episodes ... zzzzzzzzz.
  5. GB-Hack

    GB-Hack Active Member

    I think you underestimate the average Junior fan. They will watch anything associated with the man.
  6. Jake_Taylor

    Jake_Taylor Well-Known Member

    I got the impression it was more of a reality show than a movie, but the point stands.
  7. wickedwritah

    wickedwritah Guest

    ESPN did a multi-part series last year on sponsor whore Michael Waltrip's formation of a "race team" (really, just a fleet of rolling chicanes).

    Advertorial programming at its finest.
  8. budcrew08

    budcrew08 Active Member

    Ding, ding, ding....

    oh wait.
  9. Jar of Flies

    Jar of Flies Member

    All I wanna do is race, Daddy!
  10. DanOregon

    DanOregon Well-Known Member

    I wouldn't mind these things if they weren't so controlled by the sponsor. I know there is a whole side of NASCAR that is never reported. I respect the drivers and crew chiefs for staying "on script" when they appear before TV cameras, but we'll never see a meeting between a team owner and a sponsor where the team owner wants to make a driver change, but the sponsor blocks the move because that guy sells product like no other.
  11. CollegeJournalist

    CollegeJournalist Active Member

    ESPN long ago forgot about the whole "conflict of interest" part of journalism...

    Signing a deal with a production company owned by a guy it covers on a regular basis. Nope, no conflict there.
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