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GateHouse to buy Schurz publishing division

Discussion in 'Journalism topics only' started by Human_Paraquat, Jan 28, 2019.

  1. crimsonace

    crimsonace Well-Known Member

    This is very much true. Essentially, if you can really cover a team well, preps sell. If you can't, they don't because the audience is very, very narrow (basically, people read about their school and their favorite college team's high-profile recruits).

    And in Bloomington, yes, the H-T had staffers assigned to all 3 high schools in the county (the two in Bloomington and the suburban school in neighboring Ellettsville) and covered them like a blanket. Their HS coverage was second to none. Add in the coverage from the neighboring communities in other Schurz papers, and they *owned* HS coverage in an area where it is a REALLY big deal.
     
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