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Despite political ads, TV revenues down in 2008; should be further down in '09

Discussion in 'Journalism topics only' started by 2muchcoffeeman, Aug 29, 2008.

  1. 2muchcoffeeman

    2muchcoffeeman Active Member

  2. Frank_Ridgeway

    Frank_Ridgeway Well-Known Member

    Interesting story about Politico:

    So how are they paying for all this? There's the undisclosed start-up nut from Allbritton Communications and the mostly free, 25,000-circulation newspaper in Washington, which--despite the Web site's high profile--accounts for 60% to 70% of revenues, VandeHei says, while not disclosing details. ...

    If all goes well, VandeHei says, the company could start turning a profit next year--with a lot of help from the print edition. The cachet of Internet cool is great, but Politico's business would fail if it were a Web-only company. "We need the newspaper," says VandeHei.

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